Clearview Promotions: The Possibilities Are Almost Infinite... | Home | World of Advertising | Proven Results | Benefits | About Us | Clearvew Promotions: The Possibilities Are Almost Infinite...

Proven Results!

Advertise with Promotional Products


Canadian companies reveal their top incentive reward tools

56% Year-end cash bonus
51% Corporate recognition
awards (i.e. certificates, employee of the month)
46% Company merchandise (i.e. shirt with company logo)
36% Gift certificates
32% Cash awards
23% Incentive travel (group travel)
23% Professional development opportunities
20% Merchandise award by the company
14% Catalogue items
13% Other
10% Incentive travel (individual travel)

(Source: Meetings & Incentive Travel 2005 Market Report)


Companies and organizations promoting their products and services can use a variety of media with varying degrees of success. Results can be assessed with questions such as:

  • Was the message remembered?
  • Was the message discarded, or can it be recalled?
  • Did the message or medium convey the desired impression?


Promotional Products are everywhere!

62%

received at least one item in last six months
 
They're used by recipients, often daily

31%

used daily

24%

used at least weekly
 
The advertiser's name/message are remembered

68%

could recall name/message

71%

had favourable impression after receipt
 
Recipients are likely to note advertiser's name/message when using an item

69%

noticed name/message when using product
 
Promotional products are a good source of information e.g. addresses, phone, email

17%

used for information
 
Promotional Products are kept and used by recipients

36%

had promotional item for at least 4-6 months

Promotional items improve the impressions of the advertisers

56%

had favourable impression before receiving item

71%

had favourable impression after receiving item
 
Usefulness is the reason most people keep promotional products

66%

kept item because it's useful

7%

kept item because they liked its appearance

17%

other reasons

8%

no longer have item
 
How did they receive the item?

41%

in the mail

19%

retail / restaurant

16%

trade show

13%

from salesperson

1%

don't remember

9%

other
 

ClearView Promotions: The Possibilities Are Almost Infinite...


Promotional Advertising Products provide the advertiser with advantages that often cannot be achieved with any other media.

Promotional Products are everywhere, from the coffee mug first used every morning to the night light in your hallway at home. Promotional Advertising Products can be used to get your advertising message through the clutter in the recipient's home, automobile, office, factory, at a favourite sports game, right through the day, every day

Promotional Advertising Products are used by people everywhere, every day, keeping the advertiser's name and message front and centre. Promotional Advertising Products are in excellent medium to provide the recipient with your company name and information, especially your address and phone number.

Promotional Advertising Products are the one advertising medium that won't be turned off, have their channel changed or be thrown in the blue bag. Given as gifts, Promotional Advertising Products actually improve the recipient's impression of the advertiser.

Promotional Advertising Products are useful items that are kept and used by the recipient on a daily basis - no other medium can make that claim. Promotional Advertising Products will help your company to Attract Attention and Leave a Lasting Impression!

ClearView Promotions: The Possibilities Are Almost Infinite...



| Home | World of Advertising | Proven Results | Benefits | About Us |

Your Promotional
Product Professionals



Privacy Statement